Freelance Public Relations Consultant
If you don’t like my pictures on the gram, we can’t be friends! Maybe my Gen X and above readers won’t understand this, but likes have become such a big deal to people that it ruins actual friendships and relationships. I dated a guy in college who always liked my pictures prior to dating me, …
Continue reading “Which Is Better? Amplification vs. Applause”
I’m over it. I’m entirely over it. Too many brands are failing to follow this major key to instagram success. If you’re building an account, there is absolutely no reason why you shouldn’t be using hashtags in your captions! Save the excuses. There is simply too much research out there that shows how effective using …
Everyone wants to be heard on the internet these days. From tweets to blog posts, we are all looking for a spot in this world to attract an audience and build a successful brand. We’ve seen accounts explode from meaningless content only to later learn that the likes and followers had been bought. For years, …
It is true that it takes a village to raise a child, but it also takes a village to build a brand. You need your followers and brand warriors, but you can’t overlook the power of collaborating with brands who have a lot in common with you. So how do you take the steps to …
Continue reading “4 Steps to Collaborating with Brands for Marketing Success”
If you’re like me, you can be cheap when it comes to things that aren’t a sure thing. Let’s be honest, as an entrepreneur paying for advertising can be a scary thing. I recently thought about promoting my Twitter chat via Facebook and the $9 total really had me contemplating my decision. Granted $9 isn’t …
During my college days, my professor and advisor was very instrumental in my rise on social media. He insisted that I tweet throughout the day and engage with fellow marketers and communicators. I stumbled upon Madalyn Sklar’s twitter account one day. I felt like I had hit the jackpot! Her timeline was filled with tips …
I am beyond over the lack of LinkedIn etiquette in my community, you guys! I log in every day to interact with my LinkedIn community and it never fails that I see content that should not be on the site. LinkedIn is supposed to be a place for professionals to network with other individuals in …
Continue reading “How You’re Ruining Your Brand on LinkedIn”
I wrote a post on how podcasting can boost your brand months ago. After conducting more research on the art of podcasting, I decided to create my own show and entertain my audience on another platform. . . you know, put this good ol’ communications degree to work! I am currently in the production stages …
We all have a LinkedIn profile right? Wrong! There are so many professionals without LinkedIn profiles. If you fall into that category, what are you doing? Get a LinkedIn account today. If you need help setting things up you can always contact me for a free LinkedIn consultation (I’m kind of a LinkedIn expert)! So, …
Continue reading “What You Should Be Doing on #LinkedIn Now!”
Twitter has had the retweet feature from its birth! Twitter users have had the ability to retweet themselves for a while now. I rarely see my followers retweeting themselves, but last month I noticed that one of my followers sharing his old tweets. I thought it would be an interesting test to see what would …
Continue reading “Here’s What Happened When I Retweeted My Old Tweets…”
Keiana Holleman