The Power of Valuable Content

Everyone wants to be heard on the internet these days. From tweets to blog posts, we are all looking for a spot in this world to attract an audience and build a successful brand. We’ve seen accounts explode from meaningless content only to later learn that the likes and followers had been bought. For years, …

4 Steps to Collaborating with Brands for Marketing Success

It is true that it takes a village to raise a child, but it also takes a village to build a brand. You need your followers and brand warriors, but you can’t overlook the power of collaborating with brands who have a lot in common with you. So how do you take the steps to …

5 Ways to Stop Being Basic on LinkedIn

At this point, everyone in America with at least one ounce of work experience has a LinkedIn profile. We’re all so excited to showcase our skills and awesome connections to the world. Though we’re all racing to join the 500+ crew, basic men and women aren’t going to give us what we need for a …

Advertising on a Budget

If you’re like me, you can be cheap when it comes to things that aren’t a sure thing. Let’s be honest, as an entrepreneur paying for advertising can be a scary thing. I recently thought about promoting my Twitter chat via Facebook and the $9 total really had me contemplating my decision. Granted $9 isn’t …

My Content Creation Routine

I’m a writer by day and by night. My professional job is all about content creation and obviously I create content for my blog, upcoming podcast, Twitter chat, you get the picture. People wonder if I get tired of writing or if I run out of things to talk about. I never get tired of …

Does Size Matter? Long v. Short Blog Posts

The fact that you’re reading this gives me hope in the world. It seems that video is the way that most people want to get information these days. I am currently branding my upcoming Youtube channel as we speak because Youtube is a major deal to my target audience. People love watching things. It’s a …