Companies Need More Black Leaders in Marketing

How can companies effectively tell the story of Black people across the globe and market to that demographic in a respectful way? It starts with the leadership. From the C-Suite down, it is imperative that color is implemented on the employment roster. It is not enough to have one Black marketer who is not a […]

Why All Marketing and Communications Majors Need Cultural Studies Courses

Marketing and communications teams at companies across the globe are not all black. After doing some research myself, I noticed that a lot of firms might have an asian or a middle eastern person, but no color. This means that non-black individuals are often charged with telling the story of someone who doesn’t look like […]